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I’ll admit I was a little troubled when I saw the Sunny Dayz Mural Festival map indicating where murals are to be installed. Why paint murals in downtown alleys instead of walls facing the street? So, I asked Virginia Sitzes, creator of the SDMF, for her take on alleyways as public art locations.
Virginia shares, “I think alleys are a great location for public art! Alleys often represent overlooked or underutilized parts of the urban landscape. By introducing murals, these spaces are transformed into vibrant, engaging areas that invite locals and visitors to explore parts of the city they might otherwise overlook.”
Murals have the potential to reduce bad behavior. Virginia adds, “Murals have been shown to be effective in reducing vandalism, littering, and crime. By placing murals in alleys they can contribute to the beautification of that space which may have previously been considered unsafe or unattractive, thereby promoting a sense of community pride.”
She also believes alleys provide a more laid-back experience for the viewer. “One way I find mural projects in alleys way unique, is that alleys can offer a very intimate and immersive experience that more open spaces might not.
Art in alleys can also activate these spaces by encouraging foot traffic and supporting local businesses.” She continues. “An alley known for its beautiful murals becomes a destination in itself, drawing visitors who might then continue exploring the surrounding shops and cafes! Alleys as mural locations can become celebrated parts of city art tours, scavenger hunts, and cultural walks, drawing those who are keen to explore and discover. The journey to find these artworks can enhance the viewer's experience and make the discovery of each mural feel like uncovering a hidden gem.
Virginia points to the successful Sunny Dayz Mural Festival installation in Oklahoma City as an example of the economic benefits these art installations bring, “While the frequency of alleyways being used for murals varies by city, the Plaza Walls mural project in OKC is a great example of how an alley turned into a giant outdoor mural gallery has completely transformed the entire district.”
Sunny Dayz Mural Festival 2024 will take place in Ponca City beginning the Saturday of Memorial Weekend with artist arrivals and the official “welcome” get-together for artists, friends and sponsors. Throughout the next seven days, the public is invited to check the map, find the artists at work and give them a friendly “hello, thanks for coming.”
The festival culminates Saturday, June 1, with a celebration featuring live music, DJs, children’s activities, food trucks and vendors. The June 1 hours will be noon to 8 p.m. Admission is free.
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